False Advertising: J's Noodles & New Thai
Last week on Westword's Cafe Society blog, a banner ad caught my attention: J's Noodles & New Thai Restaurant was advertising that it had received 5280's Editors' Choice for Best Thai.
That's a half truth: Our praise is reserved for the original location--now called J's Noodles Star Thai--on South Federal Boulevard. It's misleading because, thanks to an owner split, J's Noodles & New Thai (located on South Parker Road) is not nearly as good, and that restaurant hasn't garnered any awards from us.
Confused? Read more here.
J's Noodles & New Thai Restaurant, 1842 S. Parker Rd., 303-755-2500
J's Noodles Star Thai, 945 S. Federal Blvd., 303-922-5495
Not exactly false advertising
My understanding is that Star Thai location was co-owned by Sammy Teawdeswan when it won the many awards. Sammy then opened another location- New Thai on Parker. The awards followed him to New Thai...since he was co-owner when awards were won. The current owners of Star Thai (Sammy's sister) were not involved in the restauraunt when the awards were won. So I think that it was agreed upon by the Star Thai owners that Sammy keep the awards. There is no animosity between the two locations.
To accuse a business of false advertising can be very destructive. I am Sammy's Westword ad rep and he has all of the original awards at his Parker ave location. So it may be a grey area and beg the question does the award follow the person or stay with the real estate...but Sammy is a sweet guy and is not trying to falsely advertise or misrepresent. As far as the food quality, I'm guessing that it is good at both locations- since both are in the same family.