Michael Roberts breaks the news in this week's Westword that 5280 has hired star writer Robert Sanchez away from the Denver Post (second item) [2]. Roberts praises Sanchez as one of the paper's "least wrinkled (and most productive) staffers," but that only tells part of the story. For a glimpse of the talent Sanchez brings to 5280, check out any of these examples of his work:

• "Jonathan's journey: The boy who would not die" [3]
• "He's just being Bouna" [4]
• "A year after Katrina: Colorado" [5]
• "Slap shots and snapshots" [6]

[6] In the course of preparing his story, Roberts interviewed me via email, but wasn't able to get much of what I said into the print edition. Instead, he posted my thoughts [7] (in their entirety) on the Westword blog. The chance to get our story out to a new audience is much appreciated (through regular 5280 readers already know most of the key points [8]). We honestly hope that other publishers will learn from our experience that investing in editorial quality can pay mighty dividends.