It’s a closing day tradition at Colorado’s ski resorts to dress up like Jerrys, mountain town slang for inexperienced flatlanders (read: Texans) known to tuck their jeans into their ski boots and straight- line it down every black diamond they see. But a new breed of outfitters is making denim outerwear built for adventuring, including on the slopes. Now you don’t have to wait until the end of the season to bust out your blues.

Photo by Paul Miller

Pit Viper Sport Denim Unstructured Hat

This acid-washed cap ($29) will make you the coolest Jerry at après, but it’s not just for show. Pit Viper’s lightweight, high-spandex sport denim makes for exceptionally breathable and soft headwear.

Ripton & Co. Regulator Vest

The wind-resistant exterior on this retro number from Boulder’s Ripton & Co. ($79) will hold up against high-elevation weather, while the brushed, fleecelike lining keeps things cozy on the ski lift.

Duer Stay Dry Denim Jacket

For a full Canadian tuxedo, replace your shell with this water-repellent jacket ($139). Two roomy inside pockets are perfect for stashing goggles (or a lift beer), and the antimicrobial treatment neutralizes odors so your carpool won’t hate you.

Western Rise Evolution Pant 2.0

The best quality of Telluride-based Western Rise’s water-resistant britches ($128) may be their malleability—the Evolution Pant packs down smaller than a Nalgene to save space in your luggage.


Editor’s note: This story was updated to reflect that Western Rise is based in Telluride, not Vail. We regret the error.