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Denver’s boutique studio scene has exploded with growth in the past few years (see “The Absolute Best Colorado Workouts for You”), but barre classes in particular are becoming as much of a Mile High fixture as yoga pants and hiking boots. In fact, the resistance-based sessions are so popular that studios founded in other states are starting to move in on the Colorado market.
Take the Barre Code, a Chicago-based company that’s scheduled to open its first corporate location outside Illinois in Ballpark in October. (It has 21 total studios throughout the country.) Co-founder Ariana Chernin, who created the growing franchise in 2010, has been coming to Frisco for years to get her snowboarding fix, but recognizes Denver’s potential as a mecca for the physically fit as well. “I know it’s such a fitness-focused area,” she says. “Everyone’s interested in being active, so it’s a great market to come to and bring our concept.”
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That model is potentially different enough from the city’s current slate of barre studios for Denverites to find it interesting. While the studio offers the traditional 50-minute, isometric-focused barre class, it also incorporates strength training, kickboxing, and yoga elements into its program. Plus, the instructors emphasize a healthy lifestyle and positive body image over weight loss, with a mantra to “live by the barre code,” whether that’s taking a hike or committing to a couple hours a week in the studio.
See whether you’d like to become a member (ClassPass participants will be limited) at the free pop-up class 10 a.m. Sunday at LoDo’s ViewHouse. Three-month-old Sweat Cosmetics will be on-site to offer samples of its sunscreen and makeup (which is designed specifically for active women), and bottomless mimosas will be poured post-workout—so you can walk away with as much swag as sweat.
Follow editorial assistant Mary Clare Fischer on Twitter at @mc_fischer.