Overview: A Colorado ski resort wants to increase local traffic and drive awareness of updated amenities
Solution: Launched a 12 week multi-platform content package, written in-house by 5280, and pushed out on both print and digital mediums. Content featured world-class photography, engaging narrative and reader service features. Promoted on 5280.com, paid post on Adventure travel pages, organic social, and targeted newsletters.
- Time on Page:
- 7:00 min avg time