I’m not one for New Year’s resolutions, but I’m all for adding convenience. To that end, I’ve kicked off 2012 with a membership to Club W. This San Francisco-based wine club, which also has offices in Denver, is the best thing to happen to my wine cellar (err, box in the basement).
For $40 a month, three boutique wines (hand-selected by push-the-envelope sommeliers such as Table 6’s Aaron Forman) are shipped to my doorstep. Convenience aside, I love the price point and the surprise selection of cool, somewhat obscure picks that don’t often make it to the shelves of Argonaut or AppleJack.
Perhaps the best feature of all is that each bottle arrives emblazoned with a QR Code. Scan it with your smart phone and find a short video (such as this) providing the backstory and tasting notes. I feel like I have my own personal sommelier.
My first shipment arrived this week containing 2009 Folk Machine Central Coast Pinot Noir, 2009 Hobo Dry Creek Valley Zinfandel, and 2009 Guardian Central Coast Chardonnay. I know what I’m doing this weekend.
Plus: Club W also offers $70 (six bottles) or $120 (12 bottles) monthly memberships.